Course curriculum

  • 1

    Intro

    • Introduction

  • 2

    Essential Branding Materials

    • Listing Brochures & OMs

    • Logos

    • Business Cards

    • Social Media Profiles

    • Company Brochure

    • Services Brochures

    • Broker Opinion of Value

    • Postcards

    • Slide Decks

    • Sale / Lease Comparables

    • Market Report

  • 3

    Brand Messaging

    • Why Brand Messaging?

    • Competitive Analysis

    • Unique Selling Proposition (20 Qs)

    • Identifying Pain Points

    • Your Offer

    • Brand Voice

    • Telling your Story

    • Your Zoom Space

  • 4

    Fin

    • Fin

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